Text messaging works by using the old SMS technology. And businesses can profit from sending short messages to customers by promoting sales and discounts. Of course, most business owners do not spend hours on their phones sending these SMS. They use services like textingbase.com, which provides marketing tools for SMS marketing.
But that’s just the main idea—Let’s simplify how it all works!
The Wording Of The Advertisement And SMS Character Limit
It is no mystery that most of us never send SMS texts anymore. Mainly, we use instant messaging apps like WhatsApp or Messenger. But most millennials also have fond memories of the old messaging system.
All ’90s kids used to save their favorite text messages. They had to choose which one to keep because mobile phones’ limited memory as well. So, the right ad via SMS can leverage that positive association and make local businesses thousands of dollars. How?
The first step is to send them a juicy offer they can’t ignore. For example, textingbase.com lets you send coupons automatically. In this way, you can write powerful ads within the SMS character limit. You can also send:
- daily deals
- flash sales
- news and updates
Before You Start Using Sites Like Textingbase.com
Business text messages are profitable because they outperform other channels. But it should be stressed that SMS marketing works only when the customers accept to receive these messages.
On your site, you need a privacy policy and terms of service that clearly state your SMS service and whether it is automated. Then, you have to request explicit consent. Let customers tick a checkbox to receive text messages while signing up. Or send them an email to inform them that you created this service. The most loyal customers will gladly want to receive your text messages.
Of course, a local business does not need a site to request their customers’ consent. This is why services like textingbase.com are so awesome! They are flexible enough to work with your social for omnichannel communications. Plus, they let you customize each SMS with the customer names!